Matters we handle
- Review of advertising and marketing claims
- Influencer and endorsement arrangements
- Contests, sweepstakes, and promotions
- Text and email marketing rules
- Industry-specific advertising rules
- Responding to regulator and competitor complaints
- Review processes for your marketing team
- Defending deceptive practices claims
Florida law at a glance
- The Florida Deceptive and Unfair Trade Practices Act (Chapter 501, Part II, Florida Statutes) prohibits unfair or deceptive acts in trade or commerce.
- The Federal Trade Commission Act and the FTC’s guidance on endorsements apply to most advertising.
- Some industries, including alcohol, cannabis, and food, have their own advertising rules.
General information about Florida law, not legal advice about your situation. Deadlines and requirements depend on the facts and the documents involved.
Tell us about your situation
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